Now that I am more decided on what form my flim will take, an advert, I can look at other peoples work and gain knowledge and inspiration from them. I have found a few examples of stop motion used in advertising and when done well they are very effective.
Ebay - http://www.youtube.com/watch?v=nP0cSnJDYWE
Sony Bravia - http://www.youtube.com/watch?v=CLUAbkRUvVQ
Sony PSP - http://www.youtube.com/watch?v=LSq-UPlPuEM
Wednesday, 4 November 2009
Monday, 2 November 2009
Friday, 23 October 2009
Treatment
Duration: I am aiming to create a short film that lasts between thirty seconds and a minute and a half. As i am planning to create my film in the form of a stop motion this time duration is plenty and will still take up a lot of footage.
Form: Instead of filming my movie using a video camera i have decided to do a stop animation insted. By taking individual images then stringing them together into a movie. As for content of of my film I decided to do a stop motion advert.
Narrative: If possible I do not want a narrative voice in my movie to keep it simple and so as to convey the look and feel in my film that I wish to convey and as it is an advert promote the product as effectively and simply as possible.
Sound: I will either use simple sounds effects that fit in with the video, set and product or a music soundtrack that will appeal to the products target market or both.
Mise-en-scene: .......
Form: Instead of filming my movie using a video camera i have decided to do a stop animation insted. By taking individual images then stringing them together into a movie. As for content of of my film I decided to do a stop motion advert.
Narrative: If possible I do not want a narrative voice in my movie to keep it simple and so as to convey the look and feel in my film that I wish to convey and as it is an advert promote the product as effectively and simply as possible.
Sound: I will either use simple sounds effects that fit in with the video, set and product or a music soundtrack that will appeal to the products target market or both.
Mise-en-scene: .......
Thursday, 22 October 2009
MUTO a wall painted animation
This short film is an example of a stop start animation which is created in this case by painting an image, taking a photo, painting another image that is similar to the previous but certain areas have moved or changed then taking another photo. When this is repeated and all the images strung together and sped up a movie is made.
This particular animation interested me because of its abstactness and effectiveness. There is no obvious plot to the animation, it seems more a series of fantasy creatures twisting and forming out of eachother. The paintings are highly detailed and each individual painting must have taken a long time to create, making the entire movie a long and arduous task.
The camera shots are fairly simple, just moving along with the paintings, zooming in and out where neccessary. The fact that the animation is not restricted to just a single wall but moves over and inside various buildings and areas makes it much more interesting and much more of a journey for the viewer.
This movie has inspired me to look into stop start animation in more detail and I have to do a stop start animation as my short film
Here is a link to the video http://www.youtube.com/watch?v=uuGaqLT-gO4
This particular animation interested me because of its abstactness and effectiveness. There is no obvious plot to the animation, it seems more a series of fantasy creatures twisting and forming out of eachother. The paintings are highly detailed and each individual painting must have taken a long time to create, making the entire movie a long and arduous task.
The camera shots are fairly simple, just moving along with the paintings, zooming in and out where neccessary. The fact that the animation is not restricted to just a single wall but moves over and inside various buildings and areas makes it much more interesting and much more of a journey for the viewer.
This movie has inspired me to look into stop start animation in more detail and I have to do a stop start animation as my short film
Here is a link to the video http://www.youtube.com/watch?v=uuGaqLT-gO4
Wednesday, 7 October 2009
Digital Toning
Toning can also be created digitally in programs like photoshop be a few different processes;
This toned image I created by colourizing the image in hue and saturation then adjusted the image until I had a colour effect that I liked.
This image when taken was under-satuated. I wanted to make the colours 'pop' more without loosing and definition or colour. To do this I created a copy layer of the image then added a gaussian blur filter which softens the image then turned up the saturation to a level i liked. The image is still quite blury so
I c
hanged the layers palette to colour.
I c
hanged the layers palette to colour. To make the photograph more interseting and to make certain areas stand out ore than others i slected with the magic wand tool the areas I wanted to change. I turned up the red saturation to make the phone and postbox brighter. Then I selected the the inverse and changed the erst to black and white by turning the saturation down.
Thursday, 1 October 2009
Short Film
Brian Percivals', 'About a Girl' (2001) is a short 9 minute film, shot mainly in the form of a monologue by a young girl aged 13 as she walks along a canal bank in an industrial area. Whilst walking along the canal she talks almost constantly about random topics from her idols and ambitions to her family. The canal scenes which take up most of the film are intercut by scenes of the girl with her family and dad. As the film pogresses the girls happy and upbeat retelling of her life seems to not match the topics of poverty and social troubles and an underlying uncomfortable tone is created. Only in the final scene in which shockingly the girl throws a bag contianing her baby almost carelessly into the canal is this tone made a realisation.
This film was very cleverly shot both technically and artisticly. Thorugh the whole film a cooling light filter has been used which greys and belaches the colours making the light very dim. This effect added to the mood of the film by matching the underlying tone of the film, only at the very end of the film in the last scene where she throws her baby in the canal does the filter come off and the film brightens visibly. The camera angles and viewpoints are also clever and interesting. Most of the video is shot looking directly fromt on of the girl, this could make the film very boring. This has been avoided by the camera moving in and out on to the girls face and body. Camera angles I liked that were used in the film were; the panning shot that moved out and up into the air looking down on the girl which was shot on a crane and also the underwater camera shots.
Overall i liked the film for its creativeness technically and its twisting storyline. However I do not think I would be able to create a movie with such complex storyline or of such length.
Ridleys Scotts', 'Boy and Bicycle' (1958) was the first film Scott made, was shot on 16mm black and white film, and lasts around 27 minutes. The content of the film itslef is, to summarise a day in the life of his brother where his brother misses school and spends the day alone around the town and down by the docks. It is a fairly upbeat film and there are not any hidden meanings or underlying tone that I can see which can be associated with it.
Some of the camera angles in this film I found particularly interesting and creative such as the close up to wide angle shots of certain sections of his brothers bike to whole areas of scenery with the bike in. Also the shots when Scott is filming from the back of his parents car with his brother riding his bike behind. I also like the use of black and white film as this gives the movie a certain vibe and feel just by being so.
Stefan Nadelmans', 'Terminal Bar' (2002) is a film made up entirely of thousands of still black and white photographs which depict the life of this particular bar in New Yorks' suburbs and its customers over a time period of around ten years.
This film was very cleverly shot both technically and artisticly. Thorugh the whole film a cooling light filter has been used which greys and belaches the colours making the light very dim. This effect added to the mood of the film by matching the underlying tone of the film, only at the very end of the film in the last scene where she throws her baby in the canal does the filter come off and the film brightens visibly. The camera angles and viewpoints are also clever and interesting. Most of the video is shot looking directly fromt on of the girl, this could make the film very boring. This has been avoided by the camera moving in and out on to the girls face and body. Camera angles I liked that were used in the film were; the panning shot that moved out and up into the air looking down on the girl which was shot on a crane and also the underwater camera shots.
Overall i liked the film for its creativeness technically and its twisting storyline. However I do not think I would be able to create a movie with such complex storyline or of such length.
Ridleys Scotts', 'Boy and Bicycle' (1958) was the first film Scott made, was shot on 16mm black and white film, and lasts around 27 minutes. The content of the film itslef is, to summarise a day in the life of his brother where his brother misses school and spends the day alone around the town and down by the docks. It is a fairly upbeat film and there are not any hidden meanings or underlying tone that I can see which can be associated with it.
Some of the camera angles in this film I found particularly interesting and creative such as the close up to wide angle shots of certain sections of his brothers bike to whole areas of scenery with the bike in. Also the shots when Scott is filming from the back of his parents car with his brother riding his bike behind. I also like the use of black and white film as this gives the movie a certain vibe and feel just by being so.
Stefan Nadelmans', 'Terminal Bar' (2002) is a film made up entirely of thousands of still black and white photographs which depict the life of this particular bar in New Yorks' suburbs and its customers over a time period of around ten years.
Friday, 25 September 2009
Toning
After developing my black and white negatives and then exposing these negatives up to prints, I then wanted to add some colour into the photos to make them more interesting and effective. To achieve this colour I used toning of a black and white film.
To tone a balck and white image you have to follow a few simple stages; 1. Soak the print into a water bath so that the papers' glossy surface is loosened slighty meaning that late on the bleach and toner can soak into the paper and not just wash off. The print needs to be left in the water for around a minute.
2. The next step is to put the chosen print into a tray of bleach. This lightens the print slightly so that the toner has more of an effect on the print. The longer the print is left in the bleach, the lighter it becomes. Around thirty seconds is a susal time but it is dependent on the print and can go up or down.
3.The last step in the toning process is to put the print into a toner, these come in a range of colours. Similarly to the bleaching, the time that the print is left in the liquid for depends on the print itslef and also the depth and vibrancy of the toner colour that you want to achieve on the final print.
There are also other way that images can be toned. Digital toning using programs like photoshop to create the same effect as well as toning using other media like felt tip pens and paints.
To tone a balck and white image you have to follow a few simple stages; 1. Soak the print into a water bath so that the papers' glossy surface is loosened slighty meaning that late on the bleach and toner can soak into the paper and not just wash off. The print needs to be left in the water for around a minute.
2. The next step is to put the chosen print into a tray of bleach. This lightens the print slightly so that the toner has more of an effect on the print. The longer the print is left in the bleach, the lighter it becomes. Around thirty seconds is a susal time but it is dependent on the print and can go up or down.
3.The last step in the toning process is to put the print into a toner, these come in a range of colours. Similarly to the bleaching, the time that the print is left in the liquid for depends on the print itslef and also the depth and vibrancy of the toner colour that you want to achieve on the final print.
There are also other way that images can be toned. Digital toning using programs like photoshop to create the same effect as well as toning using other media like felt tip pens and paints.
Subscribe to:
Posts (Atom)